Second Chance

2020 
Final year project

For my final year project at university I 
created a quirky, feminine, colourful sustainable women’s footwear brand named ‘Second Chance’. An emerging brand focused on helping the environment and saving the planet by upcycling unloved secondhand clothing and accessories destined for landfill.  Garments, beading, jewellery and trimmings transformed into beautiful, stylish, innovative ‘trashion’ designs. My aim to minimise waste by resourcefully repurposing existing fashion items. Taking inspiration from modern illustration artists and 70s era of fashion, architecture and jewellery to create unique footwear.
My brand ethos- REUSE, RECYCLE, RENEW